Embroidery - Phoenix wears Peony
凤穿牡丹织锦缎
​国风家具美学

Product Design, Pattern Design, Packaging Design

​产品设计、纹样设计、包装设计

Phoenix & peony patterned embroidery had a very long history in Chinese culture. "In ancient legends," phoenix "is the king of birds, symbolizing auspiciousness, and" Peony "is the king of flowers, representing wealth. The combination of the two forms the auspicious pattern" Phoenix wears peony " "Phoenix wears peony and also makes phoenix play peony. It implies that wealth and honor always exist, and glory always exists. It symbolizes beauty, light and happiness, as well as love. It is a festive element of folk blessing marriage and love."

By modernizing the Phoenix & Peony with making all the shapes geometric and abstract, to fulfill more our current consumer which is the young generation who loves the traditional culture but in a modern way of visual.

“在古代传说中, “凤”为鸟中之王,象征祥瑞, “牡丹”为花中之王,代表富贵, 二者结合在一起, 就组成了大家喜闻乐见的吉祥图纹“凤穿牡丹”; 凤穿牡丹,也作凤戏牡丹, 寓意富贵常在,荣华永驻, 象征着美好、光明和幸福, 也象征着爱情,是民间祝福婚恋的喜庆元素。”

基于原馆藏缂丝凤穿牡丹,对花纹做了二次创作现代化处理。让所有的形状更几何抽象,去满足当代年轻消费者的喜好。他们热爱中国传统文化,也更喜欢用一种年轻的方式去展现传统文化。